Lyft, The Skimm and others have won followers and market share by attracting ambassadors happy to spread the word in their trusted circles.
from Eve’s Feed http://feedproxy.google.com/~r/entrepreneur/latest/~3/8ZW0MOoSxtE/300633
from
https://evewilki1971.wordpress.com/2017/09/22/4-ways-to-build-your-brand-ambassador-dream-team/
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