It should start even before the company does and, done right, it creates something that survives even the departure of the founders.
from Eve’s Feed http://feedproxy.google.com/~r/entrepreneur/latest/~3/xUG0RjVTrk0/278612
from
https://evewilki1971.wordpress.com/2016/07/18/how-to-create-a-cohesive-company-culture/
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