No bait-and-switch here: Quality, relevant offers are the real way to get website users to opt in.
from Eve’s Feed http://feedproxy.google.com/~r/entrepreneur/latest/~3/I2Fn3K_Su7s/281759
from
https://evewilki1971.wordpress.com/2016/09/22/how-to-create-a-lead-magnet-that-attracts-visitors-and-converts-customers/
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